{"id":241,"date":"2026-06-30T19:00:15","date_gmt":"2026-06-30T16:00:15","guid":{"rendered":"https:\/\/kadkon.net\/blog\/google-self-serving-listicle-demotion\/"},"modified":"2026-07-02T18:40:42","modified_gmt":"2026-07-02T15:40:42","slug":"google-self-serving-listicle-demotion","status":"publish","type":"post","link":"https:\/\/kadkon.net\/zh-hans\/blog\/google-self-serving-listicle-demotion\/","title":{"rendered":"\u8c37\u6b4c\u964d\u6743\u81ea\u5229\u6e05\u5355\uff1a\u4e3a\u4f5569%\u7684\u60c5\u51b5\u4e0b\u4f60\u7684\u7ade\u4e89\u5bf9\u624b\u5728\u83b7\u76ca"},"content":{"rendered":"<div class=\"kadkon-article-content\">\n<p>\u8c37\u6b4c\u5df2\u5f00\u59cb\u79ef\u6781\u964d\u4f4e\u201cbest 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CRM\u3001\u4e3b\u673a\u3001\u7f51\u7ad9\u6784\u5efa\u5668<\/li>\n<li><strong>\u65c5\u6e38\u548c\u9884\u8ba2<\/strong> \u2014 \u201c\u6700\u4f73\u9152\u5e97\u201d\u3001\u201c\u9876\u7ea7\u822a\u7a7a\u516c\u53f8\u201d<\/li>\n<\/ol>\n<p>\u5982\u679c\u4f60\u5728\u8fd9\u4e9b\u9886\u57df\u4e4b\u4e00\u5de5\u4f5c\uff0c\u4e14\u4f60\u7684\u6d41\u91cf\u6765\u81eaSEO\u6e05\u5355\u6587\u7ae0\uff0c\u662f\u65f6\u5019\u6539\u53d8\u7b56\u7565\u4e86\u3002<\/p>\n<h2 id=\"-6\">\u5982\u4f55\u91cd\u6784\u5185\u5bb9\uff1a\u7f16\u8f91\u683c\u5f0f<\/h2>\n<p>\u5c06\u5185\u5bb9\u4ece\u81ea\u5229\u91cd\u6784\u4e3a\u7f16\u8f91\u683c\u5f0f\u662f\u4fdd\u6301\u641c\u7d22\u6392\u540d\u7684\u4e3b\u8981\u65b9\u6cd5\u3002\u4ee5\u4e0b\u662f\u5177\u4f53\u6b65\u9aa4\u3002<\/p>\n<h3 id=\"-7\">\u6dfb\u52a0\u771f\u5b9e\u7684\u6d4b\u8bd5\u548c\u6d4b\u91cf<\/h3>\n<p>\u4e0d\u8981\u4f7f\u7528\u6a21\u677f\u5316\u7684\u63cf\u8ff0\u201cVPN 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id=\"-11\">\u5b9a\u671f\u66f4\u65b0\u6570\u636e<\/h3>\n<p>\u57282026\u5e74\uff0c\u65e5\u671f\u4e3a\u201c2024\u201d\u7684\u6e05\u5355\u4f1a\u5931\u53bb\u6392\u540d\u3002\u66f4\u65b0\u6807\u9898\u3001\u53d1\u5e03\u65e5\u671f\u3001\u4ef7\u683c\u548c\u8d39\u7387\u3002\u8c37\u6b4c\u5c06\u6700\u65b0\u6570\u636e\u89c6\u4e3a\u76f8\u5173\u6027\u7684\u6807\u5fd7\u3002<\/p>\n<h2 id=\"googleads\">\u591a\u5143\u5316\uff1a\u8c37\u6b4c\u5e7f\u544a\u4f5c\u4e3a\u4fdd\u969c<\/h2>\n<p>\u5982\u679c\u6e05\u5355\u7684\u81ea\u7136\u6d41\u91cf\u4e0b\u964d\uff0c\u8c37\u6b4c\u5e7f\u544a\u662f\u5f25\u8865\u635f\u5931\u7684\u6700\u5feb\u65b9\u5f0f\u3002\u4ee5\u4e0b\u662f\u5982\u4f55\u7ed3\u5408\u4ed8\u8d39\u548c\u81ea\u7136\u6d41\u91cf\u3002<\/p>\n<h3 id=\"searchads\">\u9488\u5bf9\u54c1\u724c\u5173\u952e\u8bcd\u7684\u641c\u7d22\u5e7f\u544a<\/h3>\n<p>\u9488\u5bf9\u201cbest VPN 2026\u201d\u3001\u201ctop casino bonuses\u201d\u3001\u201cbest credit cards\u201d\u7b49\u5173\u952e\u8bcd\u542f\u52a8\u5e7f\u544a\u6d3b\u52a8\u3002\u5728\u4f60\u7684SEO\u6e05\u5355\u91cd\u6784\u671f\u95f4\uff0c\u4ed8\u8d39\u5e7f\u544a\u5c06\u4fdd\u6301\u4f60\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u4f4d\u7f6e\u3002<\/p>\n<h3 id=\"performancemax\">\u9488\u5bf9\u4ea7\u54c1\u9875\u9762\u7684\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a<\/h3>\n<p>\u5982\u679c\u4f60\u6709\u7279\u5b9a\u4ea7\u54c1\u7684\u7740\u9646\u9875\uff0c\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u53ef\u4ee5\u4ece\u8c37\u6b4c\u7684\u4e0d\u540c\u6765\u6e90\u2014\u2014Discover\u3001YouTube\u3001Gmail\u2014\u2014\u5438\u5f15\u6d41\u91cf\u3002\u8fd9\u964d\u4f4e\u4e86\u5bf9\u5355\u4e00\u6e20\u9053\u7684\u4f9d\u8d56\u3002<\/p>\n<h3 id=\"-12\">\u9488\u5bf9\u6e05\u5355\u7528\u6237\u7684\u518d\u8425\u9500<\/h3>\n<p>\u5982\u679c\u7528\u6237\u4ece\u81ea\u7136\u641c\u7d22\u6765\u5230\u4f60\u7684\u6e05\u5355\u4f46\u6ca1\u6709\u8f6c\u5316\uff0c\u8bf7\u8bbe\u7f6e\u518d\u8425\u9500\u3002\u6e05\u5355\u7684\u964d\u6743\u5e76\u4e0d\u610f\u5473\u7740\u4f60\u6c38\u8fdc\u5931\u53bb\u4e86\u8fd9\u4e9b\u4eba\u2014\u2014\u4ed6\u4eec\u5df2\u7ecf\u662f\u4f60\u7684\u53d7\u4f17\u4e86\u3002<\/p>\n<h3 id=\"ads\">\u901a\u8fc7\u5e7f\u544a\u6d4b\u8bd5\u65b0\u5730\u533a<\/h3>\n<p>\u5728SEO\u7b56\u7565\u91cd\u6784\u671f\u95f4\uff0c\u4f7f\u7528\u8c37\u6b4c\u5e7f\u544a\u6d4b\u8bd5\u65b0\u5730\u533a\u3002\u5982\u679c\u4f60\u53ea\u5728\u6b27\u6d32\u8fd0\u8425\uff0c\u8bf7\u901a\u8fc7\u4ed8\u8d39\u6d41\u91cf\u6d4b\u8bd5\u4e8c\u7ebf\u548c\u4e09\u7ebf\u5730\u533a\uff0c\u7136\u540e\u4e3a\u6709\u524d\u666f\u7684\u5e02\u573a\u542f\u52a8SEO\u3002<\/p>\n<h2 id=\"aioverviews\">AI\u6982\u89c8\u548c\u6e05\u5355\uff1a\u65b0\u7684\u52a8\u6001<\/h2>\n<p>AI\u6982\u89c8\u662f\u81ea\u5229\u6e05\u5355\u7684\u4e00\u4e2a\u72ec\u7acb\u95ee\u9898\u3002\u8c37\u6b4c\u57fa\u4e8e\u591a\u4e2a\u6765\u6e90\u751f\u6210\u81ea\u5df1\u7684\u6458\u8981\uff0c\u5373\u4f7f\u4f60\u7684\u6e05\u5355\u5728\u81ea\u7136\u641c\u7d22\u4e2d\u6392\u540d\u7b2c\u4e00\uff0c\u4e5f\u53ef\u80fd\u65e0\u6cd5\u8fdb\u5165\u6458\u8981\u3002<\/p>\n<p>\u5173\u952e\u533a\u522b\u5728\u4e8e\uff1aAI\u6982\u89c8\u4e0d\u4ec5\u4ec5\u662f\u6392\u5217\u6765\u6e90\uff0c\u800c\u662f\u5408\u6210\u7b54\u6848\u3002\u5982\u679c\u4f60\u7684\u6e05\u5355\u53ea\u5305\u542b\u4ea7\u54c1\u7684\u6b63\u9762\u63cf\u8ff0\uff0cAI\u6982\u89c8\u5c06\u5ffd\u7565\u5b83\uff0c\u800c\u9752\u7750\u90a3\u4e9b\u5305\u542b\u6279\u8bc4\u548c\u6bd4\u8f83\u7684\u6765\u6e90\u3002<\/p>\n<p>\u8981\u8fdb\u5165AI\u6982\u89c8\uff1a<\/p>\n<ul>\n<li>\u5728\u8868\u683c\u4e2d\u7528\u660e\u786e\u7684\u6bd4\u8f83\u6807\u51c6\u6765\u7ec4\u7ec7\u6570\u636e<\/li>\n<li>\u6dfb\u52a0\u5e26\u6709\u5177\u4f53\u95ee\u9898\u548c\u7b54\u6848\u7684FAQ\u90e8\u5206<\/li>\n<li>\u4f7f\u7528Schema.org\u6807\u8bb0\u6e05\u5355\u548c\u8bc4\u8bba<\/li>\n<li>\u5305\u542b\u5b9a\u91cf\u6570\u636e\uff1a\u4ef7\u683c\u3001\u901f\u5ea6\u3001\u8bc4\u7ea7<\/li>\n<li>\u81f3\u5c11\u6bcf\u5b63\u5ea6\u66f4\u65b0\u4e00\u6b21\u5185\u5bb9<\/li>\n<\/ul>\n<h2 id=\"-13\">\u98ce\u9669\u548c\u5408\u89c4\uff1a\u4e0d\u8981\u505a\u4ec0\u4e48<\/h2>\n<p>\u5728\u91cd\u6784\u5185\u5bb9\u65f6\uff0c\u907f\u514d\u4ee5\u4e0b\u53ef\u80fd\u52a0\u5267\u964d\u6743\u7684\u9519\u8bef\u3002<\/p>\n<h3 id=\"-14\">\u4e0d\u8981\u521b\u5efa\u536b\u661f\u7ad9\u7f51\u7edc<\/h3>\n<p>\u4e00\u4e9b\u8054\u76df\u8425\u9500\u4eba\u5458\u8bd5\u56fe\u901a\u8fc7\u521b\u5efa\u6570\u5341\u4e2a\u76f8\u4e92\u94fe\u63a5\u7684\u5fae\u578b\u6e05\u5355\u7f51\u7ad9\u6765\u7ed5\u8fc7\u964d\u6743\u3002\u8c37\u6b4c\u4f1a\u8bc6\u522b\u6b64\u7c7b\u7f51\u7edc\u5e76\u540c\u65f6\u964d\u4f4e\u6240\u6709\u7f51\u7ad9\u7684\u6392\u540d\u3002<\/p>\n<h3 id=\"-15\">\u4e0d\u8981\u4f7f\u7528\u9690\u85cf\u7684\u8054\u76df\u94fe\u63a5<\/h3>\n<p>\u901a\u8fc7\u4e2d\u95f4\u57df\u540d\u91cd\u5b9a\u5411\u3001JavaScript\u91cd\u5b9a\u5411\u548c\u9690\u85cf\u7684\u8054\u76df\u94fe\u63a5\u2014\u2014\u8fd9\u4e9b\u90fd\u662f\u64cd\u7eb5\u4fe1\u53f7\u3002\u4f7f\u7528\u5e26\u6709rel=&#8221;sponsored nofollow&#8221;\u5c5e\u6027\u7684\u76f4\u63a5\u94fe\u63a5\u3002<\/p>\n<h3 id=\"-16\">\u4e0d\u8981\u6284\u88ad\u4ed6\u4eba\u7684\u6e05\u5355<\/h3>\n<p>\u590d\u5236\u4ed6\u4eba\u6210\u529f\u6e05\u5355\u7684\u7ed3\u6784\u548c\u6587\u672c\u662f\u56e0\u5185\u5bb9\u91cd\u590d\u800c\u88ab\u964d\u6743\u7684\u6377\u5f84\u3002\u521b\u5efa\u72ec\u7279\u7684\u6bd4\u8f83\u683c\u5f0f\u3002<\/p>\n<h3 id=\"eeat\">\u4e0d\u8981\u5ffd\u89c6E-E-A-T<\/h3>\n<p>\u7ecf\u9a8c\u3001\u4e13\u4e1a\u77e5\u8bc6\u3001\u6743\u5a01\u6027\u548c\u53ef\u4fe1\u5ea6\u662f\u8c37\u6b4c\u5e94\u7528\u4e8e\u6e05\u5355\u7684\u6807\u51c6\u3002\u6307\u660e\u5177\u6709\u771f\u5b9e\u8d44\u6599\u7684\u4f5c\u8005\u3001\u5176\u8d44\u683c\u548c\u6d4b\u8bd5\u65b9\u6cd5\u3002<\/p>\n<section class=\"kadkon-checklist\">\n<h2>\u6e05\u5355\uff1a\u5ba1\u8ba1\u4f60\u7684\u6e05\u5355\u6587\u7ae0\u7684\u964d\u6743\u98ce\u9669<\/h2>\n<ul>\n<li>\u68c0\u67e5\u53d1\u5e03\u57df\u540d\u662f\u5426\u4e0e\u6e05\u5355\u4e2d\u7684\u54c1\u724c\u4e00\u81f4\u2014\u2014\u5982\u679c\u4e00\u81f4\uff0c\u91cd\u6784\u683c\u5f0f<\/li>\n<li>\u8ba1\u7b97\u6e05\u5355\u4e2d\u201c\u81ea\u5bb6\u201d\u4e0e\u201c\u4ed6\u4eba\u201d\u4ea7\u54c1\u7684\u6bd4\u4f8b\u2014\u2014\u4e89\u53d630\/70\uff0c\u504f\u5411\u4ed6\u4eba<\/li>\n<li>\u4e3a\u6e05\u5355\u4e2d\u7684\u6bcf\u4e2a\u4ea7\u54c1\u6dfb\u52a0\u7f3a\u70b9\u2014\u2014\u6ca1\u6709\u6279\u8bc4\uff0c\u8c37\u6b4c\u4f1a\u6807\u8bb0\u4e3a\u81ea\u5229<\/li>\n<li>\u68c0\u67e5\u662f\u5426\u6709\u6307\u5411\u72ec\u7acb\u6765\u6e90\u548c\u8bc4\u8bba\u7684\u94fe\u63a5\u2014\u2014\u81f3\u5c113-5\u4e2a\u5916\u90e8\u94fe\u63a5<\/li>\n<li>\u66f4\u65b0\u6587\u7ae0\u4e2d\u7684\u53d1\u5e03\u65e5\u671f\u548c\u6240\u6709\u4ef7\u683c\/\u8d39\u7387\u2014\u2014\u6570\u636e\u4e0d\u8d85\u8fc73\u4e2a\u6708<\/li>\n<li>\u4e3aReview\u548cItemList\u6dfb\u52a0Schema.org\u6807\u8bb0\u2014\u2014\u5e2e\u52a9\u8c37\u6b4c\u7406\u89e3\u7ed3\u6784<\/li>\n<li>\u6307\u660e\u4f5c\u8005\u53ca\u5176\u8d44\u683c\u548c\u6d4b\u8bd5\u65b9\u6cd5\u2014\u2014E-E-A-T\u4fe1\u53f7<\/li>\n<\/ul>\n<\/section>\n<h2 id=\"30\">30\u5929\u884c\u52a8\u8ba1\u5212<\/h2>\n<p>\u5982\u679c\u4f60\u7684\u6e05\u5355\u5df2\u7ecf\u5931\u53bb\u6392\u540d\uff0c\u8fd9\u91cc\u6709\u4e00\u4e2a30\u5929\u7684\u6062\u590d\u8ba1\u5212\u3002<\/p>\n<p><strong>\u7b2c1-7\u5929\uff1a\u5ba1\u8ba1\u548c\u5206\u6790\u3002<\/strong> \u5728\u8c37\u6b4c\u641c\u7d22\u63a7\u5236\u53f0\u4e2d\u68c0\u67e5\u6392\u540d\uff0c\u627e\u51fa\u70b9\u51fb\u7387\u4e0b\u964d\u7684\u67e5\u8be2\u3002\u5206\u6790\u5360\u636e\u4f60\u4f4d\u7f6e\u7684\u7ade\u4e89\u5bf9\u624b\u2014\u2014\u4ed6\u4eec\u4f7f\u7528\u4ec0\u4e48\u683c\u5f0f\u3002<\/p>\n<p><strong>\u7b2c8-14\u5929\uff1a\u5185\u5bb9\u91cd\u6784\u3002<\/strong> \u6dfb\u52a0\u6d4b\u8bd5\u3001\u6279\u8bc4\u3001\u72ec\u7acb\u6765\u6e90\u3002\u5206\u79bb\u5e7f\u544a\u548c\u7f16\u8f91\u6a21\u5757\u3002\u66f4\u65b0\u65e5\u671f\u548c\u6570\u636e\u3002<\/p>\n<p><strong>\u7b2c15-21\u5929\uff1a\u6280\u672f\u4f18\u5316\u3002<\/strong> 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class=\"kadkon-faq\">\n<h2>\u5e38\u89c1\u95ee\u9898<\/h2>\n<details>\n<summary>\u8c37\u6b4c\u4f1a\u5b8c\u5168\u4ece\u641c\u7d22\u7ed3\u679c\u4e2d\u5220\u9664\u81ea\u5229\u6e05\u5355\u5417\uff1f<\/summary>\n<p>\u4e0d\u4f1a\uff0c\u8c37\u6b4c\u4e0d\u4f1a\u5220\u9664\u6b64\u7c7b\u6587\u7ae0\uff0c\u800c\u662f\u964d\u4f4e\u5176\u6392\u540d\u3002\u572869%\u7684\u60c5\u51b5\u4e0b\uff0cAI\u6982\u89c8\u548c\u9876\u90e8\u641c\u7d22\u7ed3\u679c\u4e2d\u51fa\u73b0\u7684\u662f\u7ade\u4e89\u5bf9\u624b\u800c\u975e\u6587\u7ae0\u4f5c\u8005\u3002\u6587\u7ae0\u4ecd\u5728\u7d22\u5f15\u4e2d\uff0c\u4f46\u5931\u53bb\u4e86\u81ea\u7136\u6d41\u91cf\u3002<\/p>\n<\/details>\n<details>\n<summary>\u964d\u6743\u540e\u8fd8\u80fd\u5728\u6e05\u5355\u4e2d\u4f7f\u7528\u8054\u76df\u94fe\u63a5\u5417\uff1f<\/summary>\n<p>\u53ef\u4ee5\uff0c\u4f46\u9700\u8981\u900f\u660e\u6807\u8bb0\u3002\u4e3a\u8054\u76df\u94fe\u63a5\u4f7f\u7528rel=&#8221;sponsored 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